Masquerade

A modern rebrand of the Circus Circus casino that transforms it into a vibrant, upscale destination that blends playful nostalgia with contemporary luxury. The redesign enhances accommodations and entertainment that reflects its redefined place on the Las Vegas Strip.

Casino Rebrand

Hospitality & Destination

Hospitality & Destination

SS25

SS25

Circus Circus had lost its relevance on the Las Vegas Strip. Once a destination for family fun, it no longer appealed to a new generation of visitors seeking upscale environments, immersive experiences, and sophisticated nightlife. The challenge was to evolve the brand without losing the entertainment legacy it was built on.

Flight of Bandits transforms the heist into a museum exhibit, guiding visitors through its planning, execution, and aftermath. Storytelling, forensic analysis, and cinematics allow audiences to experience the heist from multiple perspectives.